Joseph Tew

Joseph Tew is a seasoned content strategist with over 10 years of experience at leading pharmaceutical companies like Merck & Co and Bristol Myers Squibb. He specializes in modular content, content platform integration, and enhancing Omnichannel marketing strategies in the life sciences sector.
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The future of modular content in pharma
Tew spoke to Shaman about the benefits of modular content, typical challenges and pitfalls for pharma marketing teams looking to adopt it, and how he sees the future of modular, omnichannel content going forward.
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